It’s amazing how one occurrence, such as the Government shut down, can change the outlook of someone’s life (or LOTS of lives for that matter). I’m not here to talk about my opinion about what should or shouldn’t be done with the state of the U.S. Government. However, I do think there are some vital lessons to be learned and applied to the culture of our business as entrepreneurs, yes even us Creatives : )
- 1.) Open Government ≠ Job Security
I remember the morning my husband called me on his way home from his job explaining that he was just terminated. Our faith was definitely challenged in that moment but I also realized that although it took us by surprise- it didn’t take God by surprise. In this day in age, it is foolish to assume that there is any such thing as job security especially when someone else is signing your check. I believe any job is simply a REsource. But when we start looking to that job as THE source- that’s where the subtle problem begins. Whether you are working for yourself full time or clocking in on someone else’s time, it’s important to remember to stay balanced and ALWAYS be grateful. Since my husband’s transition into entrepreneurship our core beliefs have surely been tested but I KNOW we would not be where we are today had our circumstances not been agitated. Take a look at your life- when those unforeseen events come- remember to use it as an opportunity to flourish rather than fret.
- 2.) Be Flexible
When things don’t go according to what your original intent is in business-it’s important to remember your ultimate goal. Line your decisions in business with your vision. No vision? Now that’s another problem. I often tell my clients to envision where you want to be this time next year. Now, for those of you who do have a clear vision- you also have to allow yourself to evolve within that year’s time. I’ve found that being flexible in business can be a great attribute to getting where you ultimately want to be. You can’t afford to let opportunities pass you by because it doesn’t look like your final goal. Don’t you know there isn’t a straight line to your destiny? It is contrived of your experiences and decisions you make along the way- that’s what makes our journeys so beautiful! Be flexible.
- 3. )Multiple Revenue Streams Is VITAL
Okay, this piece right here- I need each and every one of you to get it good. Your craft is your business. You should start with creating at least 4 different revenue streams. This is quite simple when you get your brain thinking in this way. If you are a dancer, of course dancing/choreographing is A stream. Now another obvious stream is teaching. If it’s something you enjoy, teaching can have multiple streams by itself (private classes, children’s classes, adult classes, senior classes, etc.) If that isn’t your thing create the buzz and contract other teachers to teach for you! That’s how I started out. Another could be dance T-shirt line (of course you may want to consider partnering with those already in that industry). Consulting and speaking to student bodies about your journey (they have budgets set aside for that) are examples of other streams. These are very typical examples just to get you thinking BUT, when you cross-pollinate your passions, it is a VERY sweet spot! Some ‘non-traditional’ streams could be creating info-products based on your craft, creating live events, authoring, etc. It really is limitless. Having multiple streams is vital because something WILL go wrong and possibly even shut down because that’s what happens in life-but YOU will keep going! Multiple revenue streams is a win/win approach for your business!
Want me to teach you how? Grab a seat at the Smart Artist Intensive before it’s sold out! Your business can’t afford NOT to!
Although no one wants their country’s Government to shut down, it’s important to take a moment to reflect on our own lives to see how we can grow and be better after it.
I’d love to hear your ideas and dreams. Come visit me in my FB community and tell me your thoughts! https://www.facebook.com/SmartARTistInstitute
I know your best is yet to come and it’s my pleasure to encourage and equip you along your journey!
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Sway Buckley is an ARTpreneur Coach, Speaker, CEO of a leading Creative Arts Staffing firm and Founder of The sm(ART)ist Institute. The institute offers coaching to Creatives of all kinds who are ready to catapult their business. As a professional dancer and choreographer Sway has toured internationally and continued her dance training in New York at Alvin Ailey American Dance Theater and Steps on Broadway after attaining her BFA in dance from Texas Christian University. She has a weekly blog that helps Creatives design profitable streams with their craft. Sign-up to be the on the list at www.smartartistinstiute.com